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Archive for June, 2013

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Local Marketing

Local Marketing

Product Description
Johansson’s Global Marketing, 5/e utilizes a three-pronged framework to organize the discussion of how to conduct global business: Foreign Entry, Local Marketing, and Global Management. Johansson seeks to develop the varied skills a marketing manager needs to be successful in each of these tasks. In foreign entry, in global management, and to a large extent even as a local marketer in a foreign country, the global marketer needs skills that the home makes experien… More >>

Global Marketing: Foreign Entry, Local Marketing, and Global Management

Local Mobile Marketing – http://localmobilevantage.com Local Mobile Marketing Solutions and Vantage…Websites which are optimized by mobile devices are esse…

http://www.TimMcGarvey.com/solutions/local-search/ Tim McGarvey is a marketing consultant in New York City that helps businesses grow and build their company…

I run a training and coaching business with clients all over the world and will shortly be launching a seminar tour across the USA and UK. I’ve looked at Foursquare and it seems to be exclusively for businesses with physical locations or brands. I don’t have a physical location but still want to run offers for the seminars in each location. Has anyone any suggestions for how I use Foursquare for this or is it just not the right platform for me?
Any other suggestions for local marketing are appreciated. :-)

Get access to all the resources mentioned in this video and the 6th method here: http://www.soldwithvideo.com/articles/ranking-1-in-google-isnt-important-and…

Been to your local Farmers Market?

Last year I moved from a big city to a small town. Now when I say small town, I mean there is one elementary school, one caution light, two convenience stores/gas stations, and one bank. Last summer, I stumbled on the Farmers Market. I stopped out of curiosity and bought just about all of my produce needs and then some. My family ate the most juicy and sweet strawberries we have ever eaten. We had the freshest, tasty, crispy corn ever. The okra was fresh and already cut, ready to be breaded and fried (or put into a crock pot). The people were so very friendly. No one was trying to steal my business from one table and only buy from theirs. These folks were talking and laughing with each other. One word out of my mouth and they knew I wasn’t from around here. Instead of trying to take advantage, they welcomed us in, answered my children’s many questions and took the time to get to know us.
Have you been to your local farmers market? What was your experience? Favorite food? Must try?

This was a conference session titled Why Affiliates Should Dominate Local Marketing from Affiliate Summit West 2011, which took place January 9-11, 2011 at W…

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